What The Puff! at Bedok Food Centre

What The Puff!

What The Puff!

A food stall with a large illuminated sign that reads "WHAT THE PUFF!". Below the sign are pictures of various puffs with prices. People are ordering and staff are working behind the counter. There are stacks of trays and containers to the right of the stall.

What The Puff!

A brightly lit storefront with a large sign that reads "WHAT THE PUFF!". Below the sign, there are images of various puffs with their prices. A person is visible behind the counter, preparing food. In front of the stall, there are tables and chairs for customers. The overall impression is of a food stall in a market or hawker center.

What The Puff!

A person holds a pastry in a paper bag with the logo "What The Puff!" printed on it. In the background, a brightly lit sign displays the same logo. Below the sign, a display case shows various pastries.

What The Puff!

A food stall with a large illuminated sign that reads "WHAT THE PUFF!". Below the sign, there is a display case with various puffs and a menu board. To the left, there are large bottles of cooking oil and refrigerators. To the right, there are decorative Chinese characters and a display of news articles about the stall.

What The Puff!

A food stall with a large sign that says "WHAT THE PUFF!". Below the sign, there are pictures of different puffs with prices. Several people are standing in front of the stall, some ordering and some waiting. The stall appears to be in a hawker center or food court.

Fried Pastries in a Box

A close-up shot shows five golden-brown fried pastries arranged in a white and red cardboard box. The pastries have a crimped edge and appear to be filled. A blue cup is visible in the upper left corner, and a foil container is partially visible on the left side of the image.

What The Puff! Packaging

A hand holds a paper bag with the "What The Puff!" logo and a list of puff flavors. The background shows a brightly lit storefront with the same logo visible on a sign above.

Paper bag with logo

A white paper bag with a repeating pattern of small pastry outlines. The bag features a large graphic of two yellow pastries at the top, with the text "WHAT THE PUFF!" below. Further down, it says "Follow Us!" with an Instagram logo and the handle "whatthepuffsg".

Fried Pastry with Filling

A close-up shot of a fried pastry, possibly a empanada or similar savory turnover, being held in a plastic wrapper. The pastry has a golden-brown, crispy exterior. The filling appears to be a mixture of shredded meat, possibly chicken or pork, with visible pieces of hard-boiled egg and dark specks that could be olives or spices. The background shows a tiled floor with a geometric pattern.

Fried Pastry in Bag

A golden-brown fried pastry is partially visible inside a white paper bag with a red plastic bag in the background. The paper bag has a yellow and red logo with text that is partially obscured. A white mug is also visible in the upper left corner.

Kitchen Counter with Cash Register

A man stands behind a cash register in a commercial kitchen. To his left is a deep fryer. Shelves above are stocked with boxes and supplies. The floor is tiled in a black and white checkerboard pattern.

Fried Pastry

A close-up shot of a golden-brown fried pastry, possibly a curry puff or empanada, resting on white paper and clear plastic packaging. The pastry has a crimped edge and appears to be filled. In the background, partially visible text suggests a menu or product list with items like "Black", "Curry", and "Cheese".

What The Puff Logo

A logo featuring two golden-brown, crescent-shaped pastries with crimped edges, stacked slightly on top of each other. Below the pastries, the text reads "WHAT" in large, dark red capital letters, and "THE PUFF !" in smaller, yellow capital letters. The background is white.

Savory Pastries

A close-up shot of two savory pastries served in a copper-colored wire basket on a blue and white striped plate. The background is a vibrant red. One pastry is whole, while the other is cut in half, revealing a filling of minced meat and a hard-boiled egg.

Paper Bag with Puff Pastry Designs

A white paper bag with a repeating pattern of puff pastries. The bag features a large graphic of two puff pastries and the text "WHAT THE PUFF!". Below this, there is a list of flavors with checkboxes: Original, Sardine, Cheesy, Black Pepper Chicken, and Charsiew Chicken. A note indicates "(Best consumed when hot)". The bag also includes "Follow Us!" and an Instagram handle "@whatthepuffsg" with a social media icon.

Curry Puff

A person holds a golden-brown curry puff wrapped in clear plastic packaging. The puff has a crimped edge and appears to be freshly fried. In the background, a bustling food court or market setting is visible with other patrons and food stalls.

Pastries and Drink

Two golden-brown pastries, each wrapped in clear plastic, sit on a light blue table. A tall, clear plastic cup filled with a yellow beverage and lemon slices, with a blue straw, is positioned behind the pastries. The background shows a person sitting on a stool and some stacked containers.

Fried Pastry

A hand holds a golden-brown fried pastry, possibly a empanada or similar savory snack. The pastry is slightly cracked open, revealing a filling. In the background, a white paper wrapper with red lettering and a logo is visible, along with an orange plastic bag and a glass. The wrapper appears to have text that includes "WHAT" and an Instagram handle.

Fried Pastries

A close-up shot of several golden-brown fried pastries arranged on a metal rack and in a tray. The pastries have a crimped edge and appear to be filled. A label below one of the pastries reads "ORIGINAL" in English and Chinese.

Black Pepper Chicken Puff

A close-up shot of golden-brown, fried pastries displayed in a metal tray. A label in front of the pastries reads "BLACK PEPPER CHICKEN PUFF" and is priced at "$2.50". In the background, more pastries are visible in a wire basket.

Food Stalls

A bustling food court with multiple stalls serving various cuisines. People are seen ordering and eating at tables. Signs above the stalls indicate the food offered, including Nasi Lemak, hot and cold drinks, and vegetarian options.

Pastry on a keyboard

A golden-brown pastry, possibly a turnover or empanada, is presented in clear plastic packaging. It rests on a wooden surface, partially obscuring a colorful keyboard with round, retro-style keys. The keyboard features keys in shades of pink, red, orange, and white, with some keys displaying symbols and function labels. A small green garnish is visible on the pastry.

What The Puff Menu

A menu board displays various curry puffs with descriptions and prices. Below the menu, trays of freshly made puffs are visible. A "SALE" sign advertises "WEEKENDS ONLY!!! OTAH $2.50".

What The Puff! Packaging

A white paper bag with a repeating pattern of pastry outlines. The bag features the brand name "WHAT THE PUFF!" in large red and yellow lettering, accompanied by an illustration of two golden pastries. Below the brand name is a checklist of pastry flavors: Original, Sardine, Cheesy, Black Pepper Chicken, and Charsiew Chicken. Some checkboxes are marked with colored dots. The text "(Best consumed when hot)" is also visible, followed by "Follow Us!" and the Instagram handle "@whatthepuffsg".

Puff pastry with coffee

A hand holds a paper wrapper with the words "WHAT THE PUFF!" and a drawing of a puff pastry. A bite has been taken out of the pastry. Next to the wrapper is a white mug filled with black coffee and a spoon.

Food Stall

A food stall with a large illuminated sign that reads "WHAT THE PUFF!". Below the sign are pictures of different puffs with prices. There are also menus and people queuing.

Puffs and Samosa

A paper-wrapped puff pastry and a samosa in a plastic bag are placed on a wooden table. The paper wrapping has the logo "WHAT THE PUFF!" and a social media handle "whatthepuffsg".

Food Packaging

A hand holds a white paper bag with a repeating pattern of cartoonish pastries. The bag features the text "WHAT THE PUFF" in large, bold letters, with two yellow pastries illustrated above the text. The background shows a blurred view of a food court with tables and chairs.

Food Presentation

A gloved hand places a golden-brown pastry into a small wire basket. The basket contains two other pastries, one of which is cut in half, revealing a filling of egg and spices. The basket sits on a decorative plate with blue and white stripes, all set against a vibrant red background.

Curry Puff in Packaging

A hand holds a plastic-wrapped curry puff. The packaging has a repeating pattern of curry puffs and a red logo with white text that is partially obscured. In the background, a food court or hawker center is visible with tables, chairs, and stalls.

Curry Puffs

A plate of golden-brown curry puffs, some whole and some broken open to reveal a filling of curry, egg, and possibly meat. A fork and spoon are visible on the side of the plate.

Food stall with puffs

A food stall with a large sign that reads "WHAT THE PUFF". Below the sign are pictures and prices of different puffs: Potato - Chicken Curry Puff ($2.00), Sardine Puff ($2.00), Char Siew Chicken Puff ($2.50), and Black Pepper Chicken Puff ($2.50). There is a menu board to the left, a refrigerator, and a cash register. Several people are visible behind the counter.

Puffs Display

A display case filled with various types of fried puffs. In the foreground, there are trays of golden-brown puffs with labels indicating flavors like Original Curry Puff, Sardine Puff, Black Pepper Chicken Puff, Cheesy Curry Puff, and Char Siew Chicken Puff, with prices ranging from $2.00 to $2.50. Behind these, wire baskets hold more puffs, and a person in a green shirt is visible in the background, seemingly preparing or serving food. A refrigerator unit with a digital display is below the display case.

Curry Puffs

A close-up shot of several golden-brown curry puffs displayed in a metal tray on a wire rack. A small sign in front of the puffs reads "Original Curry Puff $2.00" in English and Chinese.

Food packaging with logo

A white paper bag with a repeating pattern of small drawings of pastries. The bag has a large graphic of two yellow pastries and the text "WHAT THE PUFF!". Below this, it says "Follow Us!" and shows an Instagram logo with the handle "whatthepuffsg". The bag is placed on a wooden surface in front of a pink and white keyboard.

Fried Pastries Display

A display of various fried pastries, including Sardine Puff, Black Pepper Chicken Puff, Cheesy Curry Puff, and Char Siew Chicken Puff, arranged on metal racks. Labels with names and prices are visible below each type of pastry. In the background, there are metal baskets and a person's hand reaching into the frame.

Fried Pastries Display

A display of various fried pastries with labels for different fillings: Charsiew Chicken, Black Pepper Chicken, Original, Sardine, and Cheese. A sign indicating that CDC Vouchers are accepted here is also visible.

Puff Pastry

A close-up shot of a broken puff pastry filled with curry and egg, resting on branded paper. The paper features a repeating pattern of puff pastries and the logo "WHAT THE PUFF!". Below the pastry, it says "Follow Us!" and displays an Instagram handle.

Food Packaging

A hand holds a white paper bag with a repeating pattern of small pastries. The bag has a large graphic of two yellow pastries at the top, with the text "WHAT THE PUFF!" below. A list of pastry options is visible, including "Original", "Sardine", "Cheesy", "Black Pepper Chick", and "Charsiew Chicken". Below the list, it says "(Best consumed when hot)" and provides an Instagram handle "@whatthepuffs". A clear plastic bag is also visible, containing more food items.

Pastry Varieties

A display of various pastries, including Charsiew Chicken, Black Pepper Chicken, Original, Sardine, and Cheese fillings. One pastry is being held, showing melted cheese stretching from its filling.